TikTok is introducing a new feature that allows them to reduce the volume of AI-made content appearing in their streams. This move comes as the service revealed that it presently contains more than 1 bn content made with AI.
Pilot Phase and Launch
The update is being tested over the coming weeks before a full-scale rollout. This development coincides with a rise in content created by AI, driven by emerging AI video creators.
AI Content on Other Platforms
It has been noted that nearly a tenth of the fastest-growing video streams on a popular video site primarily display AI-generated videos. A considerable share of this output is classified as “AI slop”, a label for inferior, mass-produced content that is often nonsensical or surreal.
Based on user feedback that many people appreciate content created using AI tools, from computer-generated images to educational videos, and we intend to offer the community the ability to increase or decrease of that, depending on their own likes,” commented a spokesperson.
Scale of AI Content
The platform disclosed that there are presently 1.3 billion videos on its app labeled as AI-generated. In total, more than 100 mn videos are added to the platform daily, making AI content a relatively small part of its overall inventory.
How to Adjust Settings
Users will be capable of reduce or increase the volume of AI-generated videos they watch by opening the “manage topic” option in the app and picking AI-made media. Other topics that can already be adjusted under the setting include politics, fashion, beauty, and dance.
Content Labeling and Policies
TikTok’s policies mandate creators to label convincing AI-made content, and it prohibits dangerous AI impersonations of well-known individuals or critical incidents. Any realistic AI video that is without a tag can be removed under its community policies.
In addition, the app will now apply an artificially created label to content made using its proprietary AI systems, or identified by an cross-platform project for recognizing artificial media. This step is designed to help prevent users from trying to evade the labeling process.
Educational Initiatives
The company is additionally establishing a $2 million AI literacy fund for experts and groups to develop learning resources about ethical AI use. This initiative will assist educational bodies dedicated to teaching programming and robotics.
Platform Protection
The platform has supported its safety measures, following controversy over plans to make redundant a large number of content moderators in Britain. TikTok is set to reduce hundreds of positions in its content moderation team in London, with labor groups and online safety experts expressing worry that people are being substituted by machine-led review.
A senior executive clarified that people-led review would continue to be important, but artificial intelligence can safeguard staff by removing the most graphic content prior to it has to be seen by people. The company announced a 76% decrease in disturbing and violent content seen by human moderators over the past year due to reliance on its automated systems.
We believe it is crucial to balance humans and technology to ensure user safety,” the executive stated. “We’ll have staff as part of that process, but we additionally believe it’s extremely critical to limit contact with harmful content as swiftly, which is why a lot of the machine support is proving valuable process content quickly.”
